Shalom!

I woke up this morning for some reason thinking about first impressions.  The golden rule is of course you never get a second chance to make a first (that sounds weird, you like it though right), but it's stressed without fail as the end all be all and it's no where near the case. 

I was on Rodeo Dr. yesterday finally tying up loose ends and it struck me how nice everyone is on your way into the store but they focused moreso on the way out than anything. 

For some reason, I knew it had to have been more than coincidental.  So I will just come out and say it:

LAST IMPRESSIONS ARE IMPORTANT...

I thought about the way I felt on the way in: very curious and in search of someone honestly.  I was almost turning around until I met Ms. Dash... she did just about everything you're SUPPOSED to do: smiling, being courteous etc.  She took me around and showed me what's new and of course tried to figure me out a bit.  Now even though her suggestions were completely off (she figured me for the gaudy type I'm assuming) it was her closing performance that she executed seamlessly.

Not only was I taken care of but instead of letting me walk away still unsure of my worth to the store she actually walked me out talking to me.  Now I'm sure her impression of me changed once she looked at my history of purchases but that's besides the point.  So umm what is the point?  IDK J/K

Of course they ARE lasting (existing for a long time) but they're also seriously the one thing you'll remember without fail.  Which increase chances of repeat business based on what you felt but it also (key thing) determines what you're going to say (we all realize how important word of mouth is) when asked about the store...seems simple right?  So how come you didn't know that before?  OF course you did lol...

Oh and for anyone wondering how this can be used for the err opposite sex or just daily interactions think a little harder because I made it easy for you dre.

Rouspéteur d'excuse brutalement émoussé